At OptikosPrime ApS ("OptikosPrime," "we," "us," or "our"), we are committed to protecting the privacy and security of your personal data. This Data Privacy Notice explains how we collect, use, disclose, and safeguard your information when you use our products (VisionCheck and Argus) and visit our website. Please read this notice carefully to understand our practices regarding your personal data and how we will treat it.

We may collect the following types of information:
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Personal Identifiable Information (PII):

This may include your name, email address, phone number, and other information you provide when contacting us or using our services.


Usage Data:

We collect information about how you interact with our website and products, such as IP address, browser type, operating system, pages visited, and the dates and times of your interactions.

Image Data: When you use VisionCheck or Argus, we collect images of your entire face. This allows our AI to accurately assess your vision and provide prescriptions. This data is processed with the utmost care and used solely for the purpose of providing the requested service.

We use the information we collect for the following purposes:

To Provide and Improve Our Services:

To deliver vision assessments, generate prescriptions, personalize your experience, and improve the functionality of our products.


To Communicate with You:

To respond to your inquiries, provide customer support, and send you important updates about our services.


To Enhance Security:
To protect our website and products from unauthorized access, fraud, and other security threats.


For Research and Development:

‍To analyse usage patterns and improve the accuracy and effectiveness of our AI algorithms. (Anonymised and aggregated data may be used for research purposes).


To Comply with Legal Obligations:
‍To meet our legal and regulatory requirements.

We do not sell or rent your personal data to third parties. We may share your information in the following circumstances:

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With Service Providers:
‍We may share data with trusted third-party service providers who assist us in operating our website, processing payments, or providing other essential services. These providers are contractually obligated to protect your data and use it only for the purposes specified by us.

With Partner Opticians:
When you use VisionCheck or Argus and choose to book an appointment, we will share your relevant information with the selected partner optician to facilitate the appointment.
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For Legal Reasons:
‍We may disclose your information if required by law, such as to comply with a subpoena, court order, or other legal process.

In Connection with a Business Transaction:
If Optikos Prime is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal data.

We implement appropriate technical and organisational measures to protect your personal data from unauthorized access, use, or disclosure. These measures include encryption, access controls, and regular security assessments. However, no method of transmission over the internet or method of electronic storage is 100% secure.

You have certain rights regarding your personal data, including:
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Access:
You have the right to request access to the personal data we hold about you.
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Rectification:
‍You have the right to request that we correct any inaccurate or incomplete data.
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Erasure:
‍You have the right to request that we erase your personal data under certain circumstances.

Restriction of Processing:
You have the right to request that we restrict the processing of your personal data under certain circumstances.


Data Portability:

You have the right to receive a copy of your personal data in a structured, commonly used, and machine-readable format.


Objection: 

You have the right to object to the processing of your personal data under certain circumstances.

To exercise these rights, please contact us using the information provided below.

We will retain your personal data for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

If you wish to lodge a complaint about our processing of your personal data, you may contact the Danish Data Protection Agency (Datatilsynet):


Datatilsynet

Carl Jacobsens Vej 35 

2500 Valby 

Telephone: +45 33 19 32 00 

Email: dt@datatilsynet.dk

Website: https://www.datatilsynet.dk/

Optikos Prime is based in Denmark. Your data may be transferred to, and processed in, countries other than the country in which you reside. These countries may have data protection laws that are different from the laws of your country. We take appropriate safeguards to ensure that your data remains protected in accordance with this Data Privacy Notice.

We are committed to complying with all applicable laws and regulations, including the EU AI Act. As the Act is still under development, we are actively monitoring its implementation and will take all necessary steps to ensure that our products and services meet its requirements. Our AI systems are designed with a focus on transparency, fairness, and accountability.

We may update this Data Privacy Notice from time to time. We will notify you of any significant changes by posting the new Data Privacy Notice on our website.

If you have any questions or concerns about this Data Privacy Notice or our data practices, please contact us at:

Optikos Prime ApS
Registration Number: DK41522127 

Email: dataprivacy@optikosprime.com